Results
- 79% increase in new followers
- 48% increase in engagements
- 28% increase in reach
Challenge
Educators and school leaders are at capacity from being asked to do more with less. How do we engage an audience with no more bandwidth?
Insight
With so little spare time, educators are increasingly turning to social platforms that favor bite-size content to find and share classroom inspiration, tips and place for connection.
Solution
Utilize Instagram to share a range of content, from products updates to niche #TeacherLife moments, that lets the community know Microsoft Education understands their world and is here to support them in their education journey.