New Honor Society
is a creative boutique helping brands attract a following by giving people something to buy into, not just a product to buy.
Less Sell More Soul
 
We are a creative boutique helping brands attract a following by giving people something to buy into, not just a product to buy.

We identify a brand's reason for being and help them talk about it, demonstrate it, and share it: from their company DNA, to their marketing, to their products and services.

Branding
& Identity
Content
Creation
Social Strategy
& Development
Advertising
Digital Strategy
& Development

Microsoft

Microsoft is dedicated to enhancing learning experiences through technology. When the brand wanted to raise awareness of the importance of music education, we developed a partnership with VH-1 Save The Music, and invited Gavin DeGraw to perform his latest hit single alongside a group of high school students. New Honor Society developed the content and social media execution.

Egglist

Farm to table is close, but yard to table is even closer. Egglist is an app conceived and created by New Honor Society that brings communities together by connecting backyard flock owners with neighbors who want the freshest possible eggs. Give it a wisk in the App Store!

Logitech G

As the gaming industry becomes an increasing part of mainstream sports, Logitech G wanted to demonstrate its authentic connection to true gaming culture. Rather than positioning Logitech G as a gaming accessory, we redefined the role of the brand as an Inspirational Coach, giving pros and enthusiasts the motivation and wisdom they need to win.

Logitech

New Honor Society helped establish a new brand DNA that impacted Logitech’s global organization, moving them from a tech company to a human-centric design company.

Ebay

eBay acquires over a million new users every month, but only 25% of them make a purchase. To turn things around, New Honor Society reimagined eBay’s new user onboarding as a friendly, reassuring tour guide — developing a more approachable web experience to give first-time shoppers the confidence to make that all-important first purchase (and the satisfaction to come back for more).

Dreyer's

Ice cream is more than just a scoop, a cone or a bowl. It can be the catalyst for moments of family togetherness. To inspire Mom to create a little bit of wonder in her everyday life, we launched Dreyer’s Pinterest presence, becoming her go-to resource not only for creative dessert recipes, but for new moments she can share with her family.

"GREAT BRANDS AREN'T
"JUST GOOD FOR BUSINESS,
"THEY ARE GOOD FOR THE WORLD
"AND THE PEOPLE THEY SERVE."
Heidi Singleton and Holly Aguirre (collectively called "HiHo") have partnered for over 16 years, forming an uncommonly collaborative approach to creative and account service relationships, agency life and client work. As Co-Managing Directors, Holly brings strong business acumen, strategic thinking and client-focused leadership while Heidi is the creative core, ensuring that the work and agency culture lives into the mantra of Less Sell, More Soul.
"GREAT BRANDS AREN'T JUST GOOD FOR BUSINESS, THEY ARE GOOD FOR THE WORLD AND THE PEOPLE THEY SERVE."
Heidi Singleton and Holly Aguirre (collectively called "HiHo") have partnered for over 16 years, forming an uncommonly collaborative approach to creative and account service relationships, agency life and client work. As Co-Managing Directors, Holly brings strong business acumen, strategic thinking and client-focused leadership while Heidi is the creative core, ensuring that the work and agency culture lives into the mantra of Less Sell, More Soul.
Holly Aguirre
Holly Aguirre SVP, Co-Managing Director
Harold Blackorby
Harold Blackorby Architect, Director Of Digital Development
Amanda Burch Storyteller
Derek Burr Architect, Studio Director
Meghan Cahill Storyteller
Tracee Champa Cultivator
Andrea Jincks Cultivator
Sudon Choe Storyteller
Margaret Faintich Cultivator
Tim Gabris Domestic Affairs, Technology
Holly Gassel Domestic Affairs
Mike Giger VP, Global Client Relations
Loren Zaitz Storyteller
Matt Glarner Storyteller
Helen Griswold Ambassador
Michael Grubb Architect
Rob Hempen Domestic Affairs
Jenny Hill Cultivator
Tamra Hires Architect
Rimante Ivoskaite Cultivator
Johannes Loutsch Storyteller
Mike Mitchell Domestic Affairs
Michelle Murphy Domestic Affairs, Culture
Tom Nations Storyteller
Ian O'Saben Storyteller
Juan Ostos Domestic Affairs
Katie Reuschle Storyteller
Dan Sandler VP Global Brand Cultivator
Lisa
Schwartzkopf Storyteller
Nicole Seifert Cultivator
Allison Seigel Storyteller
Heidi Singleton ECD, Co-Managing Director
Terry Stewart Storyteller
Zack Swyers Storyteller
Brenna Vaughan Storyteller
Beth Voegtli Domestic Affairs, Talent
Erin Willner Cultivator
Samantha
Weathers Cultivator
Renee White Domestic Affairs, Finance
Jessica White Domestic Affairs, Culture
Becky Wulf Storyteller